Spring/Summer 2022 Get inspired by easy-to-layer pieces for today’s flexible wardrobe Shop online Log in to your private store and view all options Exclusive Available now: the limited-edition suitcase in collaboration with Alstermo Bruk
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Want to get to know us and shop online or need a style consultation? Fill in your details to request an appointment with an advisor.

We’ll be in touch within 24 hours to confirm your request or find another time slot that fits your schedule.

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Personal advisors & service
Exclusive products & content
See all the possible products, styles, and details
Easily create and reorder anything you like
Collaborations & events
Not just clothing, but a community of people that care.

We believe made-to-order clothing is the answer to many of the most pressing problems of the globalized fashion industry. When a piece is personal – made to your taste, tailored to your form, and crafted with care – it will last. Essentially, we’re trying to change the industry one garment at a time. It’s a more conscious approach to clothing that helps you buy lasting and buy less. Care to join us?

Personal advisors & service

Every client receives an advisor to anticipate your needs and help you look your best. We guide you through all the options and offer knowledge or wardrobe advice as requested. This personal service includes virtual styling sessions and tailors that will come to you.

Exclusive products & content

Be the first to hear about new curated collections, products, and limited-edition fabrics from iconic mills. Get sneak previews of inspiration and interviews along with stories about craftsmanship and the nuance of tailoring traditions.

Your own private store

See all the possible products, styles, and design details and experiment with building new pieces or an entire look. Any pieces created will live in a digital wardrobe, so you can easily reorder the same again or in another color or fabric.

Network & events

Join a network of like-minded men with an appreciation for culture and a wealth of knowledge to share. Get exclusive invites to new product launches and collab events, like wine tastings. Plus, access to exclusive areas, including our complimentary library.